We were tasked by protein shake producer, Sci-MX, a household name in the health and fitness world, to design and build multiple branded assets for their new activation at this year’s Bournemouth 7s.
A touch point activation area with a difference, Sci-MX came to us wanting to stand out at this years festival. Giant 3D letters, free-standing and painted in Sci-MX brand colours, a focal point of the area. Designed in-house and built on-site in our workshop.
On site, we also installed custom branded marquee’s, branding everything from tablecloths to water dispensers as part of the refuelling station. The ice bath, provided a great level of entertainment for the rowdier crowds, while keeping products cool in the summer sun. We also liaised directly with the festival and local suppliers to ensure Sci-MX had their own provision on site to for their activation.
The area gained a great level of interaction with festival goers, and found itself the backdrop of many social feeds including Instagram, and Facebook.
