Sky Bet Premium Hospitality Box at the Cheltenham Festival

ClientSky Bet
SkillsBrand Activation, Design & Build
Websiteskybet.com

Sky Bet at the Cheltenham Festival

Brief: Each March, we partner with Sky Bet to design, install, and deliver their premium hospitality experience at the Cheltenham Festival. This project involves the complete build of a fully functional bar and betting booth, ensuring a seamless and engaging experience for guests.

Where: Cheltenham Festival, Cheltenham.

When: March (annually).

What We Did: From structural installation to curated furniture packages, we take care of every detail—ensuring Sky Bet arrives to a fully operational, high-quality setup. Our work covers everything from the physical build to the finishing touches that create a premium hospitality environment.

Challenges: Delivering a high-end temporary hospitality space requires careful planning and precision. Balancing structural integrity with aesthetic appeal, while working within tight event timelines, is key to ensuring a smooth experience for guests.

Having worked together for several years, we’re already deep into planning for 2024, ensuring another exceptional event.